Joico Colorful Glow Beyond Anti-Fade Serum 63ml

Keep coloured hair vibrant and luminous with this anti-fade hair serum. 

Ideal for coloured hair, this glossing serum helps to highlight and prolong the freshness of your hair colour. Designed to be used on dry, or damp hair, it prevents colour fade, protects against UV and sunlight damage, reduces frizz, smooths and softens. Featuring a softening blend of camelia oil known to moisturise and promote shine, pomegranate extract which contains tannins and antioxidants, and Joico's smart release technology which combines rosehip oil, arginine and keratin to strengthen and fortify. 

Key benefits

• Glossing hair serum
• Anti-fade technology
• Ideal for coloured hair
• Softens and smooths
• Reduces frizz
• Boosts shine
• Protects against UV damage
• Can be used on dry and damp hair

How to use Joico Colorful Glow Beyond Anti-Fade Serum

1. Apply 1-2 pumps to the hands
2. Work through damp or dry hair
3. Style as usual